Written by new-contact on Jul 12, 2011. Posted in On Location

Bollywood delegation invited to scout Israeli filming locations

A delegation of Bollywood producers is visiting Israel to scout filming locations, meet industry personnel and attend the Jerusalem International Film Festival (JIFF). They were invited by the American Jewish Committee’s Project Interchange, designed to improve ties between Israel and India.

The Bollywood delegation is meeting political figures, film professionals and technology experts during their time in Israel, while the location scouting trip is taking in places like Tel Aviv, Masada and the Dead Sea. Gangor, a film from Bollywood producer Vinod Kumar, is screening at JIFF.

This is a golden opportunity for the artists of the two countries to explore areas and themes of common interest and take the relationship between our two industries to the next level.

Abhishek Sharma, Walkwater Media

Abhishek Sharma, of Walkwater Media in India, said: “This is a golden opportunity for the artists of the two countries to explore areas and themes of common interest and take the relationship between our two industries to the next level. With a country that is so rich in talent and culture, our Israeli counterparts can surely enrich and contribute to the colourful film industry of India.”

Benefits of ties with Bollywood, in whatever form, are clear given that it’s the biggest film industry in the world and brings in around USD20 billion a year. India recently signed an agreement with New Zealand enabling official co-productions from each country to benefit from each other’s incentive schemes.