When creative agency Grey London and production company Hungry Man wanted a backdrop for their groundbreaking new spot, Space Chair, for Toshiba, they chose Nevada. Shot in the wilderness of the Nevada Black Rock desert 12 miles north east of the town of Gerlach, the spot follows the journey of an ordinary living room chair to the extraordinary heights of the edge of space, lifted to an altitude of 98,268 feet by a simple helium balloon.
The Hawaii Film Office is going through a political restructuring which might result in its closure. The commissioner, Donne Dawson, and her staff are being let go, but a few
When creative agency Nitro Group and production company Academy Films wanted a Scottish location for their latest Drambuie spot, they chose Latvia because of its low costs and good overall production values.
Focus Features' tasty development deal with Brazil’s most successful production company of the last decade, 02 Filmes, looks like bearing fruit once again as they are currently
When UK-based Company Pictures was searching for locations to double for Iraq during the first days of the war, it was South African location specialists Out of Africa
In a first, prominent Bollywood producer and actor Shah Rukh Khan has been signed by the Korean Tourism Organisation as its cultural ambassador to promote tourism and to encourage Indian filmmakers to shoot in Korea. Korean Consul General, Dong Yern Kim, explained: "I am confident that Shah Rukh Khan’s appointment will enhance awareness and interest about Korea among his fans."
When Guinness and creative agency AMV BBDO made the bold decision to move away from the well established ‘Good Things Come to Those Who Wait’ strapline, they knew that any television ad campaign would have to be something spectacular. The Guinness spot, called World with the new strapline 'Bring it to Life', has certainly lived up to expectations.
Israel is a country that takes its film industry seriously. The Treasury increased its film budget by nearly 16% to USD16 million this year with the money being distributed to Israeli film funds, foundations and institutions by the Israeli Film Council. Films with a planned production expenditure of approximately USD2 million in Israel could also benefit from up to 20% cost reduction on Israeli expenditure through a Tax return on expenditures.