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MAP Productions tries out latest GoPro camera with epic New Zealand filming
MAP Productions has put the new GoPro HERO3 HD camera through its paces in an epic shoot across New Zealand. Footage switches from sedate aerial images to stunning views filmed by a series of athletes over an action-packed five minutes.…
Filming incentives criticised as unpopular short-term benefits in the US
Tax experts in the US have criticised the value of filming incentives and say that state authorities are increasingly disillusioned. They argue that local economic benefits are short-term and that US communities are tired of being used as doubles for…
The Sweet Shop films on location in Shanghai for Volkswagen Beetle
Shanghai is the setting for a new Volkswagen spot from The Sweet Shop. Senior Rebels features an elderly couple trying to recapture their youth as they buy flashy trainers, spray graffiti and skateboard. It ends in an inspiring encounter with…
Accountancy giant PwC urges Northern Ireland to seek better filming incentives
Accountancy giant PricewaterhouseCoopers (PwC) has urged Northern Ireland to chase better regional filming incentives. The firm argues that Northern Ireland should push for targeted tax incentives to help compete with the Irish Film Board’s popular Section 481 programme. Martin Fleetwood…
TV series Do No Harm favours Philadelphia’s filming incentives and history
New TV series Do No Harm has decided to film on location in Philadelphia. Network NBC made the decision based on the city’s competitive filming incentive programme and distinct architecture. It also helped that Philadelphia isn’t seen so much on…
Glasgow doubles for San Francisco and London in epic Cloud Atlas shoot
Glasgow has doubled for both San Francisco and London in an epic shoot for sci-fi drama Cloud Atlas. Co-directed by Tom Tykwer and sibling filmmakers Andy and Lana Wachowski, the film's multiple stories span millennia. Base camp for the production…
Bacon films George Clooney in Mexico and pirates in Costa Rica for DNB Bank
Copenhagen-based Bacon has filmed in Costa Rica and found room for a George Clooney cameo, in a new spot for DNB Bank. The Treasure starts with a pirate chase and ends with a flash-forward to Clooney and his new wife…
Nirvana Films shoots geysers and glaciers on location in Iceland for Cinthol
Nirvana Films has shot scenes in Iceland and India in a new campaign for soap brand Cinthol. Alive Is Awesome shows three friends enjoying life apparently all over the world in places both hot and cold, while enjoying the cleansing…
RU Films stages Bollywood action adventure in Budapest for Hero Motocorp
Mumbai-based RU Films has brought Bollywood-flavoured action to Budapest in a spot for Indian vehicle manufacturer Hero Motocorp. The ad shows Bollywood star Ranbir Kapoor stoically recalling his adventures as he’s held captive by gangsters on a city bridge. The…
Alaska Film Office urged to ensure film tax credits benefit state
The Alaska Film Office has been urged to prioritise productions that work “in the state’s best interests” following an audit of its filming incentive programme. Alaska’s filming tax credit was recently confirmed for ten years with a USD200 million film…