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Mitsubishi explores outskirts of Kuala Lumpur filming on location in Malaysia
Kuala Lumpur has become Mitsubishi’s playground in its new commercial for the company's latest SUV. Played as a short action film, Shopping shows a driver taking his Mitsubishi on a trip through some remote landscapes on what turns out to…
Tom Cruise and Superman could boost Canada’s 2011 screen industry income
Canada’s film and TV industries made almost CAD7 billion for the national economy in 2010, according to figures from PricewaterhouseCoopers (PwC). Major projects like Tom Cruise’s Mission: Impossible – Ghost Protocol and a new Superman film could lift the figure…
Mitsubishi uses 360-degree camera on World’s Most Dangerous Road in Bolivia
For its latest ad campaign vehicle manufacturer Mitsubishi chose to test the All-Wheel Control system on its Outlander vehicles on the Yungas Road in Bolivia, which has a reputation for being the World’s Most Dangerous Road. Part of the action…
Mercedes-Benz and Mitsubishi film separate ad spots on location on frozen Canadian lakes
Wilderness landscapes grab the eye, but ice seems to have a particular appeal for car manufacturers. Sleek, beautiful and dramatic, ice reflects many of the natural qualities that car companies are keen to be associated with. In recent years frozen…