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Tom Hooper films epic Guinness ad on location near Budapest
Guinness often turns heads with its commercials and its latest spot is no exception. Oscar-winning Director Tom Hooper filmed the brand's Rugby World Cup tie-in Some Are Made Of More in Hungary, delivering an atmospheric showdown between two warring armies.…
From the Editor: Week in Review
It’s been a production week of spies in Istanbul and light shows in Buenos Aires. In addition, we were the Gold Sponsor at the AFCI Cineposium near Paris, meeting lots of old friends and making new ones. We spent an…
Domestic advertising industry in China could grow 17% in 2012
Advertising spending in China's domestic industry is expected to grow by 15% in 2011 and 17% in 2012, according to a new report from Shanghai-based communications organisation Group M. The company estimates the Chinese industry will spend USD54 billion this…
Tinker Tailor Soldier Spy films Cold War Europe in London, Budapest and Istanbul
A new version of John le Carré’s Cold War spy thriller Tinker Tailor Soldier Spy has been filmed on location in London, Budapest and Istanbul. Set in the early 1970s, the film uses the cities as functional meeting places, in…
BBDO Proximity targets green commercial filming with Carbon Film Quote
Advertising agency BBDO Proximity in Dusseldorf is being pro-active in the quest for commercial production practices that generate less carbon dioxide. The agency’s new Carbon Film Quote has been spearheaded by Steffen Gentis and is being tested by German production…
From the Editor: Week in Review
One of our popular stories this week has been news that the second series of Game of Thrones will be filmed partly in Croatia, which is great for the eastern European country. In other news production has started at Fox…
The Great Gatsby starts filming in Sydney with Leonardo DiCaprio and Tobey Maguire
Baz Luhrmann’s big-budget version of The Great Gatsby starts this week in Sydney with Leonardo DiCaprio and Tobey Maguire. Filming will take place at Fox Studios Australia, with 17 weeks scheduled for shooting and then 30 weeks in post-production. The…
Falabella films colourful fashion commercial on location in Greek islands
Production team Francisca Contesse, Louis Bronsard and Director Martín Romanella from Procine Santiago concluded another job for agency Dittborn & Unzueta and Falabella regional. Valeria Mazza shot in Santorini Greece and did all her own driving, piloting and ocean-based underwater…
Turbulent seas and atmospheric skies: scouting Norway by sea and air
I’m in a speedboat on the North Sea a short distance from the Norwegian coast being chased by a helicopter. It’s been a few years since I last pretended to be in a Jerry Bruckheimer movie and I’ve got a…
Coca-Cola films lively Euro 2012 ad on location in Warsaw and Kiev
Animation and live-action blend in Coca-Cola’s new ad for the Euro 2012 football finals in Poland and Ukraine. Cartoon characters cheer around Warsaw and Kiev. Two endings were filmed so that Polish audiences see the final crowd scene in Warsaw…